Identity is personality. A great logo design is the cornerstone of strength in a brand. It translates a company's purpose and personality into an image that builds a distinct perception in the minds of customers.

The Villages Retirement Living
Logo Design

The first step in the rebrand was to update and consolidate the individual property logos into one main logo. Because of the lush gardens featured throughout the properties and the recognition that residents "bloom" when they move to The Villages, a botanical theme was used for the new mark.

LOGO DESIGN CLIENT CASE STUDIES

  • Paso Robles City Library

    The Paso Robles Library Foundation is a major supporter of the arts. They asked for a logo that would project that enthusiasm.

  • Rioja Ranch Paso Robles

    A new logo reflected the comfort and elegance of Rioja Ranch, a luxury villa estate in Paso Robles, California.

  • Robin's Restaurant

    As an internationally inspired restaurant crafting meals from scratch, Robin’s Restaurant needed a brand that reflected the soul of its food.

  • Promega

    Promega's Corporate Responsibility Program was already successful on a corporate level, but it needed a brand that would resonate with employees.

  • Precision Search Recruiting

    When companies need human capital of the highest level, Precision Search is there for them. Their new identity assures that.

  • Paso Robles Heating and Air

    Paso Robles Heating & Air wanted a standout brand to establish their presence as the premier HVAC provider in the region.

  • Susie Q's Brand

    Susie Q’s has a deep history in the Santa Maria food community, but the time had come to establish itself nationwide.

  • California Coastal Real Estate

    A service-focused firm, California Coastal Real Estate’s new logo and signage used simple elements to offer a friendly, inviting feel.

  • Digital West

    When a tech firm offers as many services as Digital West, it must have the ability to connect customers with perfect solutions.

  • Mee Memorial Hospital

    How does a hospital in an agricultural region relate to its community? It all starts with the people and their surroundings.

  • NFS Jet Acquisition

    Purchasing a private jet entails more than dropping by the local dealership. That’s why NFS Jet Aquisitions sought out a confidence-inducing brand.

  • Oregon Social Learning Center

    The Oregon Social Learning Center works hard to understand what makes healthy families. Its brand now represents the communities it builds.

  • Pierre Airport

    Pierre Regional Airport gets its residents on vacation faster. The airport's new brand and ad campaign made that known in a fun and simple way.

  • Affinity Partners Consulting

    Affinity Partners needed a strong value proposition and a unified message when prospecting its C-Suite clients.

  • Grade Potential

    Make The Grade required a new name to launch its goal of becoming a national franchise.

  • The Villages Retirement Living

    The Villages residents’ stories of love and friendship became wonderful testimonies for this retirement community.

  • Clever Ducks—Network Services

    Computer Network Services had a great product, but a generic image. They received a new, memorable brand to fuel their growth.

  • Info|Gard

    Looking to further establish their reputation of reliability and security, Info|Gard needed to get their point across quickly and clearly.

  • Bazomb

    Bazomb had a mission to save people money and help local business. But first they needed a memorable brand.

  • General LED

    General LED needed a logo that captured its commitment to the advancement, in both innovation and market use, of light emitting diodes.

  • Oasis Associates

    Oasis Associates embraces challenges in creative and collaborative ways. Its new brand does the same with utmost elegance.

  • Equilibrum Fitness

    Equilibrium Fitness opened a new gym designed specifically for women. They needed advertising to inspire and relate to their audience.

  • Retail Anywhere

    Desiring to build the enterprise side of their software sales, Retail Anywhere looked for an inviting brand that would welcome clients.

  • Central Coast OB/GYN

    This women's health care practice needed a fresh look that stood out from their local competition and conveyed quality.