PeaceHealth Hospitals needed a way to get the word out to the community about their new online health information database. 20|20 created a series of four direct mail postcards that highlighted individuals with a funny health-related question and follow-up answer on the back. This campaign won recognition in the annual Healthcare Marketing Report.
HEALTH / SENIOR CARE CLIENT CASE STUDIES
-
The Villages Retirement LivingThe Villages residents’ stories of love and friendship became wonderful testimonies for this retirement community.
-
Marian Osteoperosis CenterWhen Marian Medical Center opened their new Osteoporosis Center, they needed a campaign that would increase awareness for this leading edge, people-oriented facility.
-
Central Coast PathologyWhat does a dog have to do with a local pathology lab? Quite a bit, as it turns out.
-
Pacific EyePacific Eye provides the most comprehensive eye care on California’s Central Coast. Their passion was longing to be shared.
-
PeaceHealth Check-upHow does a healthcare provider enter a new setting while keeping its clients’ trust? An established identity plays a major role.
-
Lancer DermatologyWhen this Hollywood dermatologist developed his own line of products, he wanted an e-commerce site that could also tell a great story.
-
Healthwise DatabaseEntertaining & relatable direct mail is rare. It also turned out to be ideal outreach for this new online resource.
-
Equilibrum FitnessEquilibrium Fitness opened a new gym designed specifically for women. They needed advertising to inspire and relate to their audience.
-
Pinnacle HealthcareWhen tied together with authentic style, a long history of loving care makes for an incredibly powerful brand.
-
Marian HospiceMarian Hospice adopted a genuine message that gave well-deserved voice to their meaningful care.
-
PeaceHealth LaboratoriesThe transition to a new name and brand can be rough for the company and confusing for its customers. Unless you do it right.
-
Central Coast OB/GYNThis women's health care practice needed a fresh look that stood out from their local competition and conveyed quality.